Athletes, Crypto, and Equities
Athletes, Crypto, and Equities
As the world has been taken by a storm of crypto currencies over the past few years, leading up to the current crypto winter crash, along with the stock market bubble appearing to burst before our eyes, athletes are weathering the storm. Sports helps take our minds off of financial challenges, just like it helps us deal with the pandemic or political turmoil. It provides a healthy escape, and an opportunity for investment.
How are they interconnected?
Athletics not only provides an escape, but it provides a platform. A platform for athletes and everyone involved with the sports ecosystem to share content, ideas, and perspectives on the sports world and it’s day-to-day activities. Top earning athletes, coaches, media personalities and associated individuals then have the opportunity to invest in adjacent business or create partnerships with clothing designers and shoe companies, etc. The relative performance and social media status of athletes and teams then contributes to the value of companies’ equity.
Pay for Play
Whether pro or college (with the recent NIL rules changes), athletes are cashing in on their own success. The original pioneers of capitalizing on the system like Jordan, Magic, and Shaq lead the way to current stars like LeBron, CP3, and many other athletes monetizing their talents off the court. Athletes are getting savier about equity investing and even buying their own pro teams, like David Beckham, Russell Wilson, and many others. In today’s landscape, we hear about rising stars like Trevor Lawrence being paid contracts in crypto, becoming influencers and creating their own NFTs. As esports becomes more popular and we continue to adopt the meta verse, the possibilities become even grander.
Benefits for All
From high-school, to college, to pro, the opportunities now exist for athletes of all skill and talent level to leverage their abilities to generate revenue. Depending on your social media networks and other exposure, you can build your brand and gain more financial independence. Decide what your brand is and how you want to promote it, then tap into the available channels and shine!
As the world has been taken by a storm of crypto currencies over the past few years, leading up to the current crypto winter crash, along with the stock market bubble appearing to burst before our eyes, athletes are weathering the storm. Sports helps take our minds off of financial challenges, just like it helps us deal with the pandemic or political turmoil. It provides a healthy escape, and an opportunity for investment.
How are they interconnected?
Athletics not only provides an escape, but it provides a platform. A platform for athletes and everyone involved with the sports ecosystem to share content, ideas, and perspectives on the sports world and it’s day-to-day activities. Top earning athletes, coaches, media personalities and associated individuals then have the opportunity to invest in adjacent business or create partnerships with clothing designers and shoe companies, etc. The relative performance and social media status of athletes and teams then contributes to the value of companies’ equity.
Pay for Play
Whether pro or college (with the recent NIL rules changes), athletes are cashing in on their own success. The original pioneers of capitalizing on the system like Jordan, Magic, and Shaq lead the way to current stars like LeBron, CP3, and many other athletes monetizing their talents off the court. Athletes are getting savier about equity investing and even buying their own pro teams, like David Beckham, Russell Wilson, and many others. In today’s landscape, we hear about rising stars like Trevor Lawrence being paid contracts in crypto, becoming influencers and creating their own NFTs. As esports becomes more popular and we continue to adopt the meta verse, the possibilities become even grander.
Benefits for All
From high-school, to college, to pro, the opportunities now exist for athletes of all skill and talent level to leverage their abilities to generate revenue. Depending on your social media networks and other exposure, you can build your brand and gain more financial independence. Decide what your brand is and how you want to promote it, then tap into the available channels and shine!
